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Albert Mehrabian, a pioneer researcher of body language in the 1950's concluded that the total impact of a message is about 7% verbal (words only), 38% vocal (including tone of voice and the way the words are said) and 55 percent nonverbal (facial expression).  It's how you looked when you said it, not what you actually said.

What makes someone friendly, likeable, approachable and trustworthy are the signals given by the person’s facial expressions and body language.  Very few people are accurate at reading these signals, simply because we tend to focus more on verbal content than the non-verbal aspects.  Most researchers now agree that words are used primarily for conveying information, while facial expressions and body language are used to express feelings and emotions.

How well can you read other people’s emotions?  Can you tell if they are genuinely friendly, trustworthy and honest or if they have hidden motives?  And how well can you communicate non-verbally?